Success Story

by Louise Yeiser

"What formula did you use as your investment criterion, dad?” I asked him one day, as we sat around a wrought-iron table on the terrace of his country club — I with my Cobb salad; and he, a BLT. "I never really had a formula,” he said, gazing over the rim of his glass, filled with unsweetened iced tea. There was a lemon wandering up and down its sides. "Then what did you look for in a stock before you bought it?” I persisted, spearing some lettuce. "I don’t know,” he said, “I just had a feeling.” I put my fork down and searched his face to see if he was teasing me, but all I saw was a man enjoying a sandwich.


Louise Yeiser, whose full catalog is here, is a freelance writer, living, working and breathing in Sewickley, Pennsylvania. She has unlimited respect and affection for her octogenarian father, who resides in Cincinnati, Ohio, a mere 5-hour drive away. (Check out her blog.)